One of the most practical books I have read about monetizing sustainability - thank you!

I like the structured approach. This makes it easy to implement in every company independent of the size or sustainability maturity. 

In this book, Jasper shows how he has motivated economic actors to make this conscious choice and succeed in the transition. It should interest anybody who wants to shift activities to the circular industrial economy.

This is a very well-written book that delivers thorough understanding through a solid red thread.